Two Way Quality
Leonard R. England’s 1975 ESOMAR Congress paper on quality in research shows that although methodologies may have evolved, issues surrounding quality and the relationship between researcher and client are ever-present.
Leonard R. England’s 1975 ESOMAR Congress paper on quality in research shows that although methodologies may have evolved, issues surrounding quality and the relationship between researcher and client are ever-present.

Stephen Paton, of AGL, Australia gives a client side view of the key challenges research agencies need to be aware of when they partner with an organisation.

Trish Doran Rainon talks about how clients differentiate between research suppliers, and which ones are awarded the largest projects. (RW March 2010)
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