Thinking from the data, research & business intelligence industry
The latest ‘bias in the spotlight’ looks at optimism bias – what it is and who is most susceptible to it.
A preview of a forthcoming talk at ESOMAR Fusion on Post-truth Insights
Understand how you can use insight communication methods derived from television to get the voice of research heard beyond the debrief.
A look into how three key factors driving global food trends: experience, trail and preference.
A look at ESOMAR Congress through the eyes of industry veteran Tom Ewing.
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