Last week ESOMAR held the annual MENAP Forum in Dubai, bringing together the best in research knowledge and beyond to share cutting edge techniques and strengthen the local industry as a community. RW Connect blogger and Managing Director of our media partner Insight MEA reports on the event.
Regular commentator, Victoria Zagorsky, Editor-in-Chief of Insight Middle East and Africa, details the 5 key characteristics you need to take not of when conducting research in the Gulf Market