At this year’s first ESOMAR Foundation “Making a Difference” Competition we received a large number of entries – all of which of great value and relevance for highlighting and promoting how the best of research has made a significant difference to Not-For-Profits.
On February 22, CEISMU, the Uruguayan Association of market researchers, organized a special session in the anteroom of the Uruguayan Chamber of Deputies, in the Legislative Palace in Montevideo, bringing together researchers, academics, journalists and members of the Uruguayan government to discuss – and debate – the role of polls and their relationship to democracy.
By Finn Raben
Over the weekend the New York Times and Observer newspapers reported that data mining and analysis company Cambridge Analytica, a company that had been employed with considerable success by Donald Trump in the 2016 US presidential campaign, had illegally harvested 50 million Facebook profiles in order to build a powerful software program to predict and influence choices at the ballot box. The Observer reports that data was collected via a digital app on the Facebook platform where hundreds of thousands of users were paid to take a personality test and agreed to have their data collected for academic use. However, the app also collected the information of the test-takers’ Facebook friends.
ESOMAR was delighted to to be once again a partner of AMRA (The African Market Research Association) jointly with other African market research associations, NIMRA (Nigeria), MSRA (Kenya) and SAMRA (South Africa) in producing the 2nd AMRA Foruym held in Nairobi on 22-23 February.
The GDPR is around the corner, and with it come the new requirements. Likely one the most disrupting features of the new law is the requirement to appoint a Data Protection Officer (DPO). This is a new role created to advise organisations on their handling of personal data and acts as the primary contact person for the data protection authorities. While a DPO is not mandatory for every organisation, the regulators encourage organisations to appoint a DPO on a voluntary basis.