By Jan Willem Knibbe
In the 70 years’ existence of the ESOMAR Code of Conduct national associations have always played a key role in bringing the Code to life. When ESOMAR and the ICC decided to update the ICC/ESOMAR Code last year, these national associations have played a crucial role in drafting the revision of this Code and to ensure this international Code of Conduct is a truly global Code.
Every two years our members elect a new Council to take responsibility for the organisation achieving its overall vision, mission and objectives. But who are they and what are their hopes and dreams?
By Pervin Olgun
Global research community is heading for an exciting week; ESOMAR Summer Academy at 06-07 June followed by a seminar on sensory testing at June 8th in Amsterdam.
By Lifeng Liu
Welcome to China, my homeland. I appreciate this opportunity to introduce you to China. On one hand, China is a leading emerging country within the new world economy, and on the other hand remains an information island. In many ways China is disconnected from the world, for example, Facebook has not yet arrived.
On the 13 March, IE – Instituto de Empresa in Madrid organised the annual ESOMAR Career Event for the Master of Market Research and Consumer Behaviour (MRCB) students to give them a broad perspective on the current role of Market Research and the many career opportunities that can be pursued within the field.