By Pervin Olgun
Global research community is heading for an exciting week; ESOMAR Summer Academy at 06-07 June followed by a seminar on sensory testing at June 8th in Amsterdam.
By Lifeng Liu
Welcome to China, my homeland. I appreciate this opportunity to introduce you to China. On one hand, China is a leading emerging country within the new world economy, and on the other hand remains an information island. In many ways China is disconnected from the world, for example, Facebook has not yet arrived.
On the 13 March, IE – Instituto de Empresa in Madrid organised the annual ESOMAR Career Event for the Master of Market Research and Consumer Behaviour (MRCB) students to give them a broad perspective on the current role of Market Research and the many career opportunities that can be pursued within the field.
By Alina Serbanica
Bucharest, March 23rd, 2017: The Romanian market research industry took once again the opportunity of a lovely sunny day in the beginning of the spring to vibe with the provocations the industry has in an emergent market placed in the core of the Central East European geography, in between the Western Europe and the border to the Asia / Middle East geography.
By Joaquim Bretcha
As most of you may know, the role of the ESOMAR Council is to give strategic direction, ensure the association’s good governance, and provide effective service to its members. With the reach of our community having grown to 35,000 professionals around the world – through 5000 individual and 500+ corporate members worldwide – combined with a robust financial status, I think we can all agree that when looking back over the last 70 years of ESOMAR, preceding Councils have been very successful in their mission! In brief, the association today is in a very good shape.