As you all probably know, our market research and insights profession has an internationally recognised quality standard (ISO 20252), which companies can certify to.
What you may not know, is that this standard (and indeed all industry specific standards) are designed, modified and updated by groups of practitioners who regularly volunteer their time and energy to define all of the component parts of our business processes, so that appropriate quality measures can be put together, to form the standard.
By Alexander Shashkin
The Second Russian Research Week (www.researchweek.ru) was conducted in Moscow and other Russian cities in March 13-17, 2017. The event gathered over 4000 participants, including research suppliers, clients, media, government, NGO’s, and students. 18 different events were held during the course of the week under the umbrella topic of ‘Future’. Researchers discussed the future of society for the next 10-20 years as well as the future of sociological and marketing research itself. How such instrument and technologies as big data, online panels, face recognition, virtual shopping environment, geomarketing solutions and many other will change the research that we know today?
Press release by MESH Experience
MESH Experience is honored to be receiving a diversity award at the 18th annual Delta Air Lines Star Awards event in Atlanta on March 22nd 2017.
By Carlo Stokx
Never in Dutch Parliamentary history have the General Elections in the Netherlands drawn as much international attention as the one that took place last week.