Thinking from the data, research & business intelligence industry
In Saudi Arabia the traditional cultural roles of women are changing. Stuart Campbell-Morris looks at the reasons why and how marketers need to adapt to target this new demographic.
18 years after the end of the Soviet Union, Audrey Milekhin talks to us about Post-Soviet research. A small industry but with much complesity and diversity, and one that Western technologies do not often work. (RW Nov/Dec 2010)
Globally, the rise of social media research has been spectacular. Is this also the case in Germany, where the internet is still mistrusted. (RW June 2010)
James Parsons provides us with some surprising insights from a westerner running a qualitative research and brand consultancy in Tokyo. (RW July/Aug 2009)
Marcelo Ballve looks at how research has emerged as a key connector between Latin American citizens and their governments. (RW May 2009)
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