By Joke Ruwen-Stuursma
It is important that we all can rely on members of ESOMAR being trustworthy and professional. But if ESOMAR doesn’t audit compliance with its new 2017 ICC/ESOMAR International Code, how can you be sure all members adhere to the ethical and professional standards the Code prescribes? First and foremost, our sector relies on our combined efforts to implement ethical and professional standards. To help us achieve that, the Code has now brought in a new article to get to a swift resolution for anyone sending in a complaint against an ESOMAR member.
We welcome Jon Puleston, Vice President Innovation at Lightspeed, UK, as a new member of ESOMAR’s Professional Standards Committee. He brings a wealth of expertise in online panels, mobile and innovation to the PSC.