By Alexander Shashkin
The Second Russian Research Week (www.researchweek.ru) was conducted in Moscow and other Russian cities in March 13-17, 2017. The event gathered over 4000 participants, including research suppliers, clients, media, government, NGO’s, and students. 18 different events were held during the course of the week under the umbrella topic of ‘Future’. Researchers discussed the future of society for the next 10-20 years as well as the future of sociological and marketing research itself. How such instrument and technologies as big data, online panels, face recognition, virtual shopping environment, geomarketing solutions and many other will change the research that we know today?
By Carlo Stokx
Never in Dutch Parliamentary history have the General Elections in the Netherlands drawn as much international attention as the one that took place last week.
Technological advances are giving researchers new tools with which to help their clients, but also fuelling fresh competition for insight budgets.
We talk to Didier Truchot, chairman and CEO of Ipsos, Gerhard Hausruckinger, speaker for the Management Board and Chief Commercial Officer at GfK, Mitch Barns, CEO of Nielsen and Travyn Rhall, CEO of Kantar Insights, about how the world of insights is adapting.