Le Comité des standards professionnels ESOMAR (Professional Standards Committee PSC) a pris le 14 juin 2018 les décisions suivantes :
By Finn Raben
14 June was a rainy day in Amsterdam, but it was also the midsummer meeting of the Professional Standards Committee. After a wonderful evening the night before, catching up with all of my fellow committee members from Hawaii, USA, France, Germany, Spain and the UK, we got to work!!
Perhaps not as much as you think
By Kathy Frankovic
ESOMAR and WAPOR (the World Association for Public Opinion Research) launched the sixth study last year to examine the limitations on the publications of election polls near election day. The first study was in 1984. Which countries set limits on the public’s right to know, and which do not?
On April 17 the UK House of Lords Committee on Political Polling and Digital Media released a report on polling in the United Kingdom. The Committee took action in response to what it perceived as polling errors in two UK general elections and in the Brexit referendum.
While you can read the full report here, we asked Adam Philllps, who has chaired the ESOMAR Professional Standards and the Legal and Government Affairs Committees, to give us his assessment of what the report means.
By ESOMAR
On February 22, CEISMU, the Uruguayan Association of market researchers, organized a special session in the anteroom of the Uruguayan Chamber of Deputies, in the Legislative Palace in Montevideo, bringing together researchers, academics, journalists and members of the Uruguayan government to discuss – and debate – the role of polls and their relationship to democracy.
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