Thinking from the data, research & business intelligence industry
A look at how researchers can utilise Facebook as the world’s largest recruitment panel.
In the second of a two part interview, the author of How Brands Grow, Byron Sharp, tells us the mistakes marketers are making.
Want to improve your survey response rates? Nigel Lindemann shares some tips to help you.
Kevin Gray interviews Professor Andrew Gelman about the basics of Bayesian statistics – the history, the myths, the reality and its research usage.
Kevin Gray interviews Professor Gordon Bruner on advice regarding how to best measure attitudes.
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