By Pervin Olgun
Global research community is heading for an exciting week; ESOMAR Summer Academy at 06-07 June followed by a seminar on sensory testing at June 8th in Amsterdam.
This is part of RWC blog series on employability of young people. With these pieces and as a young researcher, I will try to pass on my insights and experience aiming to give a guideline to all young professionals who are seeking information on how to start their career in the field of market research.
By Helene Protopapas
In my previous post I addressed the problem of attracting young professionals to the industry and how to overcome it, arguing that the best touch-point is the university, because it is the first step of the journey for every future research leader. I also argued that businesses have a crucial role to play in educating young people by regularly visiting academic institutions and teaching their practices to undergraduate and graduate students.