Thinking from the data, research & business intelligence industry
Bob Lederer has put together a comprehensive list of 2011 predictions from some of the top voices in market research and has been kind enough to let RW Connect share some of them with our readers.
Andrew Needham and Nadia Zohhadi look at how the advent of Web 2.0 heralds a great opportunity for companies who trust their customers to bring them into the innovation process. (RW October 2009)
David Penn, Managing Director Conquest shares his thoughts on the reliability of neuromarketing and neuroscience and what these techniques can bring to research. (RW Jan/Feb 2011)
Manfred Mareck takes a look at the mobile and digital technologies that are driving state-of-the-art techniques. (RW October 2010)
Surinder Siama talks to inventor and futurologist Ray Kurzweil about the exponential pace of technology and what the future holds. (RW Oct 2009)
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